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differentiation
by 趙永祥 2016-04-27 07:17:18, Reply(0), Views(256)


Result of efforts to make a product or brand stand out as a provider of unique value to customers in ...
BusinessDictionary.com
TERM OF THE DAYAPRIL 26, 2016
differentiation
f   t

Result of efforts to make a product or brand stand out as a provider of unique value to customers in comparison with its competitors. 
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USAGE EXAMPLE
The company decided to lower its prices and hoped the cost differentiation would lure some customers away from their competitors.
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